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Runway — User Guide

Pro AI video generation and editing—Gen-3 quality.

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Freemium
Strengths
  • Gen-3 Alpha video quality is industry-leading, with smooth motion and rich details
  • Powerful video editing functions: background removal, object elimination, style transfer
  • Image-to-Video: Convert static pictures into dynamic videos
  • Support training custom models to maintain role/style consistency
  • Professional film and television workflow integration, supporting Adobe Premiere plug-in
Best for
  • Film and television concept video: quickly generate a dynamic version of the storyboard
  • Advertising creativity: generate product display videos, brand videos
  • Social Media Content: Turn static images into eye-catching short videos
  • Video post-production: background replacement, special effects addition, style transfer

Text-to-Video

Gen-3 Alpha is the core function of Runway, which generates high-quality videos through text descriptions.

Scenario

Generate product advertising videos

Prompt example
In Runway Gen-3 enter:

A sleek black smartphone slowly rotating on a white marble surface,
dramatic studio lighting from above, water droplets on the screen,
close-up macro shot, cinematic quality, 4K, slow motion
Output / what to expect

Generate high-quality 4-10 second product videos:

  • The phone rotates slowly, and the light illuminates the metal texture
  • The details of water droplets are clear and have a high-end advertising texture
  • Suitable for direct use in e-commerce or social media advertising
Tips

English prompt is better than Chinese. Add keywords such as "cinematic", "4K", and "slow motion" to improve quality. Video length is optional 4 seconds or 10 seconds (10 seconds requires more points).

Scenario

Generate time-lapse video of natural scenery

Prompt example
Aerial view of a misty mountain valley at sunrise,
golden light slowly illuminating the peaks,
clouds moving through the valleys,
timelapse style, epic landscape photography,
National Geographic quality
Output / what to expect

Generate a spectacular valley sunrise time-lapse video:

  • Clouds and mist flow across the valley
  • Golden light gradually illuminates the mountain peaks
  • Suitable as video background or nature documentary material
Tips

Describe light changes ("slowly illuminating") and movement directions to make the video more dynamic.

Starter & above

The rest of this guide

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